Social Media Specialist

Social Media Specialist

Contract Type:

Full Time

Location:

North Sydney - New South Wales

Industry:

Marketing

Salary:

$80,000.00 - $90,000.00 Per Year

Contact Name:

Jamie Rogers

Contact Email:

jamie.rogers@wowrecruitment.com.au

Contact Phone:

02 8320 0683

Date Published:

15-Feb-2026

Social Media Specialist | North Sydney | B2C + B2B | Own the organic social engine

If you love turning scrolls into saves, comments and shares and you’re just as comfortable in front of the camera as behind it, this one’s for you.

The opportunity
Join a customer‑led, nationwide brand that helps drivers get back on the road with less stress. You’ll take the lead on organic social across Meta, TikTok, Facebook and LinkedIn, shaping the brand voice and building genuine advocacy at scale. You’ll report to a supportive Marketing Manager and work closely with teams across the business.

What you’ll do
  • Plan & ship standout content. Build channel‑specific, on‑brand organic plans - story‑first Reels, short‑form video, Stories and carousels - with a clear cadence and CTAs. Step on‑camera when it elevates the story.
  • Create, edit, publish. Film and edit (CapCut or similar) and publish across Meta, TikTok, Facebook and LinkedIn; boost high‑performers in lockstep with paid activity.
  • Be the community heartbeat. Monitor comments and DMs; reply with a brand‑right, B2C/B2B‑savvy tone that turns interactions into advocates.
  • Reputation matters. Manage and scale reviews and keep Google Business Profile fresh - posts, Q&A, imagery and hours.
  • Test, learn, repeat. Run always‑on experiments across hooks, formats, thumbnails, captions and posting times; roll out what works.
  • Own the numbers. Build simple dashboards and deliver weekly/monthly insights - output, reach, engagement, saves/shares, follower quality, traffic and assisted conversions.
  • Track the space. Watch platform trends and competitor moves to find fresh angles for storytelling.
  • Jump in on moments that matter. Support trade shows and partner activations with content plans, pre/during/post coverage and basic collateral; help on loyalty/referral pushes (e.g., SMS and ticketing) with clean tracking and tidy wrap‑ups.
  • Light influencer & sponsorship support. Help scope local partnerships and manage deliverables to brand standards.
What you’ll bring
  • 3+ years creating organic social for short‑form video and Meta channels, with a confident on‑camera presence.
  • Strong editing skills (CapCut or similar) and a creator mindset from concept through to publish.
  • Community care experience - reviews, ratings and social moderation
  • Comfort boosting high‑performing posts and translating performance data into next steps.
  • Bonus points for exposure to events, sponsorships or loyalty activity.
  • A strategic, curious, detail‑driven approach and the ability to juggle multiple deadlines.
Why this role?
  • End‑to‑end ownership: Architect the organic engine and see ideas go live, fast.
  • Visible impact: Your creative and your dashboards shape how the brand shows up every day.
  • Variety built‑in: From creator‑style shoots to community wins to event buzz, no two weeks look the same.
  • Collaborative culture: Partner across marketing, operations and partnerships to bring work to life.
Location
North Sydney, just minutes from Victoria Cross.

Salary
$80-90,000 + super

Sound like you?
Apply now or reach out to me directly for a confidential chat - I’m happy to share more about the brand, growth plans and interview process.

#SCR-jamie-rogers
APPLY NOW

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